Alex Crowfoot

Alex Crowfoot

Alex is a customer-centered designer with more than 20 years of experience. He is the current Head of Product and Service Discovery at ustwo.


Alex is a customer centered designer with more than 20 years of experience working with senior individuals, and teams in large and small organisations to evolve and generate products, brands, and services. He is Head of Product and Service Discovery at ustwo.

He is a very customer centred designer, and has more than 20 years of experience working with senior individuals and teams in both small and large organisations, to evolve and generate products, brands and services. Alex is driven by strong ethics and a desire to create something better.


Joined up tools for better products

Startups have the luxury of creating their own culture, and of making decisions quickly. They have the option to change the way they work as they go, adapting fast to make the best products possible. In contrast, big established businesses find it hard to change, with new approaches often obstructed by the intricacies of internal […]

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