Amanda Phingbodhipakkiya

Amanda Phingbodhipakkiya

Senior Design Strategist at Capital One, Founder & CEO of The Leading Strand
New York, United States of America


 

Bio: Amanda is an Art Director at Primacy, a full-service design agency. She has done brand design and motion work at Percolate, CMYK+WHITE and The Metropolitan Museum of Art and holds a master’s degree from Pratt Institute’s Communications Design Program. Prior to becoming a designer, Amanda studied neuroscience at Columbia University and conducted Alzheimer’s Disease research at Columbia Medical Center. Her scientific background grounds her design process and work in the fundamentals of human cognition and emotion.

She is the creator of DesignJam, CREATIVE HABIT and a co-founder of Ship Your Side Project. Amanda was also a TED Talks Resident in 2016.

Learn more about Amanda at http://www.amandaphing.com/about.html

 


The 5 Personas of Product Management (and How to Hire for Them)

Auditorium

Description: Product managers are one of the toughest roles to define and hire for, in part because depending on the company and the project, they perform a wide variety of activities. It can be helpful to think of the role as five characters — the Explorer, the Analyst, the Planner, the Advocate, and the Sherpa. […]

Product Management
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Debate with Tony Fernandes, Jason Shen, Hugo Lorenço and Amanda Phingbodhipakkiya

Ship Your Side Project Workshop

B1.04 (Zalando room)

Short Description: Develop a proven game plan to bring your side project to life Course Description: Side projects are a powerful way for product leaders to explore new ideas, build new skills, and stay on the cutting edge. But getting a project off the ground with work, family, and everyday life can be challenging. In […]

Product Management
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