David Fradin

David Fradin

Principal, Spice Catalyst


David Fradin has trained thousands of managers throughout the world. He infuses his workshops with insights and experiences gained as a product leader at companies like Apple & HP.

He was classically trained as an HP Product Manager and was then recruited by Apple to bring the first hard disk drive on a PC to market. As a result of his leadership & management skills Apple promoted him first to Apple’s Group Product Manager & later Business Unit Manager at the same organizational level at that time as Steve Jobs.

His on-line courses & in-person boot camps are based on his forthcoming book “Building Insanely Great Products” They cover the complete product life cycle starting with the founding values, vision, product life cycle & management employed by Apple today. David Fradin has over 45 years of product management, product marketing management and senior management experience. Over the years, he has been responsible for 75+ products representing over $250M in revenue (actual dollars).

After founding the University of Michigan Flyers, a flying club that has trained over 4,000 pilots since 1969, he started the Federation of Americans Supporting Science and Technology (FASST) in 1970 which grew to over 15,000 student members on 40 campuses.

He is one of the world’s first environmental mediators, a White House fellows finalist, he resolved major disputes, and pioneered the concepts of total resource jobs just before Hewlett Packard recruited him to handle their new facility sitings, energy policy and PR for HP co-founder and COB Board David Packard.