Emily R. Batt

Emily R. Batt

Emily is currently Product Manager at KAYAK


Bio: Emily is currently Product Manager at KAYAK. She has also an amazing profile and experience as Mechanical Engineer and Research for companies like fikst, Steamboat Foundation Scholar or MIT Media Lab.

Talk: The best of both worlds: combining innovation strategies from hardware and software development.

In any field, the recipe for cultivating innovation isn’t complicated: reduce the cost of trying high risk ideas. Where Moore’s law and personal computers and parallel processing have done this for software, rapid prototyping is starting to do the same for hardware. Lasercutters, 3D printers, and Arduino-esque electronics are making affordable, physical iteration a reality. The gap is closing, but too often it looks asymptotic—in many cases, Andreessenian wisdom still rings true: hardware is hard.

And yet, each field can take from the other considerable wisdom. This talk explores the impact of cost, capital, scale, and lifecycle on the technical product development process, exploring best practices from the worlds of hardware and software. The talk also includes predictions for how the physical and digital spheres will increasingly overlap in an age where the IoT aims for ubiquity.


The best of both worlds: combining innovation strategies from hardware and software development

In any field, the recipe for cultivating innovation isn’t complicated: reduce the cost of trying high risk ideas. Where Moore’s law and personal computers and parallel processing have done this for software, rapid prototyping is starting to do the same for hardware. Lasercutters, 3D printers, and Arduino-esque electronics are making affordable, physical iteration a reality. […]

Product Design
READ MORE

Debate with Adam Piel, Emily Batt, Rian Merwe, and Dan Olsen