Tim Herbig is Director Iridion
Bio: im Herbig is currently responsible for the overall efforts at Iridion – The world’s leading conversion management tool.
Previously, he helped traditional organizations to embark on the path of digital transformation as the Head of Product at ORBIT and was the responsible product manager for the Premium membership at XING, the largest professional network in the DACH (Germany, Austria, Switzerland) region. Before joining XING, Tim held product roles at early stage startups and was responsible for the mobile product efforts of stern.de.
Everybody’s talking about Minimal Viable Products to fail as fast as possible. What’s thereby often times missed is the chance to validate the most critical hypotheses even before producing the first line of code. Especially during the ongoing split between discovery and delivery dual tracks, you as a Product Manager are forced to validate ongoing […]