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Schedule

Cultivate new skills, put them to the test & share insights with fellow enthusiasts!

Oct 2nd - Leadership Forum

1 PM

2 PM

3:30 PM

5:30 PM

Welcome Coffee 
Masterminds w/ Leaders

Coffee Break (30 min.) 

Networking Drinks 

3 Masterminds Sessions

More Details to be Revealed

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How to Operationalize Your Product Operating Model

Becky Flint

When your board, CEO, and revenue team expect you to deliver products that drive their success, but you lack control over the necessary resources, how do you succeed? In this leadership workshop, Becky will share her extensive experience in managing products across various business sizes and stages, offering valuable insights and strategies for achieving success.

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Elevating Product Operations: Insights and Strategies

Denise Tilles

Join Denise Tilles, co-author of "Product Operations," as she delves into advanced strategies for optimizing product operations in an outstanding mastermind session. Gain insights into establishing robust operational frameworks, enhancing team efficiency, and driving sustained success.

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Mastermind Session To be Announced

Radhika Dutt

Details coming soon...

Oct 3rd - Workshops

8 AM

9 AM

10:30 AM

12:30 PM

2 PM

3:30 PM

5:30 PM

6 PM

Registration & Welcome

Morning Workshop

Coffee Break (30 min.) ☕

Lunch Break 🥪

Afternoon Workshop

Coffee Break (30 min.) 

End of Workshop

Side Events 🎤

6 Morning Options

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Enabling a Product Thinking Mindset

Chris Compston

A true sustainable change comes through self-driven continuous improvement. This practical hands-on workshop will introduce the nine 'Principles of Product Thinking' and the 'Lean Capability Canvas', giving teams the tools they need to build strong product thinking mindsets.

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Aggelos Mouzakitis

Whether you're facing challenges in growth or grappling with setting prices for your product plans, this workshop is perfect to help you learn how to leverage value-based pricing like a scientist, ensuring your offerings are not just priced right, but are perceived as valuable by your customers.

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Engaging Users with Gamification

Renato Carbone & Thiago Barrionuevo

Join us for an engaging workshop designed to empower Product Managers with the principles and applications of gamification. In this session, you'll learn the fundamentals of gamification, delve into the Octalysis framework, and participate in interactive activities that demonstrate how these concepts can be used to enhance your product.

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Strategy, OKRs, Roadmap, all at once at the same time, everywhere

Sebastian Prioris

Every day, product folks are expected to deliver a winning strategy for their product. Yet, a lack of understanding, practice and support is making this harder despite methodologies, tools and resources being more available than ever. In this workshop you will learn how to handle this.

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The 5 Pillars of Psychologically Safe Teams

Sergiu Lazar & João Moita

One of the most challenging parts of a product person's job is influencing without authority. This workshop presents Psychological safety as a means to align stakeholders, and improve efficiency in product development by ensuring everybody works towards the same goals, while being fulfilled and happy with the environment they work in.

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How to build an actionable product strategy with OKRs and really use it.

Victoria Sheer

This workshop goes beyond the daily product responsibilities. It helps product managers to challenge the status quo how their product organisation is set up and, most importantly, it gives them a lot of guidance on how to create actionable product strategy.

6 Afternoon Options

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Build – Measure – Learn: Mastering Hypothesis-Driven Product Management

Tanja Lau

Build – Measure – Learn. It all sounds so simple in theory. Yet, so many of us are trapped in some sort of feature factory. This workshop is focused on one of the hardest skills in product: asking smart questions, framing them as hypotheses and deciding which experiments and opportunities to pursue. 

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Radical Product Thinking Workshop: Leveling up as a product leader

Radhika Dutt

How do you level up as a leader and spread your influence? How do you find the right balance between offering direction vs. autonomy? Join this workshop for hands-on experience with Radical Product Thinking. Learn to communicate your vision for change, a clear strategy, your rationale for priorities/ tradeoffs, and align your team on how you measure success.

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Get buy-in for to be outcome or product-led

Dave Martin

Product leaders need to build trust and rapport with stakeholders. This means being transparent and honest with stakeholders and demonstrating your commitment to their success. This workshop will help you influence and lead your organization to become outcome-led to build products your customers love.

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From 0-1: Standing Up Product Operations (with no new hires)

Denise Tilles

With leaner times upon us, it can be difficult to add headcount. This hands-on workshop by Denise will offer practical tips for building product operations with existing resources. Learn to identify needs, make a case for a POC, and create a product ops function without new hires.

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The Innovation Equation: A Blueprint for Disruptive Products

Ashley from UE Group

In product development, creating a completely new product is rare due to various obstacles. In this workshop, Ashley will teach you to enhance existing products using the Concept Tension Model for generative research and human-centered design. Learn strategies to convert hesitant team members and address doubts with data.

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Decoding the Secret of Lasting Product Value

Krasi Bozhinkova

In today's hyper-competitive digital landscape, success requires more than understanding user needs—it demands speed, precision, and a bit of luck. Discover how to replace luck with the Critical Need Model, focusing on evolving user needs for enduring product value. Krasi will provide actionable insights on prioritizing critical needs, understanding user tensions, and aligning them with core product values.

Oct 4th - Talks

8 AM

9 AM

10:30 AM

12:30 PM

1:30 PM

3 PM

4:30 PM

5 PM

Registration & Welcome

Morning Talks

Coffee Break (30 min.) ☕

Lunch Break 🥪

Afternoon Talks

Coffee Break (30 min.) 

Ending Keynote

After Party 🍻 

9:30 AM

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From Product Management to Strategic Leadership: How to Take Your Product Practices to the Next Level

Becky Flint

It takes more than product management skills to manage products. Being skilled in strategic product leadership is required for ANY LEVEL of product management, from new product managers to CEOs. In this talk, Becky will cover key elements of strategic product management to boost product ROI, drive business impact, and accelerate your career.

10 AM

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Climbing the Product Management Career Ladder

Rich Mironov

In this insightful talk, veteran product executive Rich Mironov will guide you through critical steps to advance your career. You'll discover the nuances of internal vs. external promotions, the unique skills for director-level roles, and effective career progression strategies.

10:30 AM

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Radically Rethinking OKRs

Radhika Dutt

Although OKRs have been widely adopted by companies to communicate goals and measure progress, they might be harming your product. This thought-provoking talk by the author of Radical Product Thinking helps you recognize and avoid harmful patterns so you can get the benefits of OKRs without the unintended consequences of goal-setting.

11:30 AM

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Productboard Fireside Chat: Achieving Excellence in Product Management

Martin Felcman

Join Martin Felcman, Head of Product at Productboard, for an engaging fireside chat. Discover what product management excellence looks like, how to build high-performing product teams, and explore trends such as AI, product operations, and customer centricity.

12 PM

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Act Like an Owner, Challenge Like a VC

Fabrice des Mazery

Unlock the secrets to transforming technology into high-return investments with Fabrice des Mazery. In this dynamic talk, Fabrice will reveal how adopting the mindset of an owner and the critical eye of a venture capitalist can drive your product's success.

1:30 PM

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Mastering Product Leadership in a Dynamic World

Diana Stepner

Ready to elevate your product leadership skills? Join Diana Stepner, with over 15 years of global product leadership experience, as she guides you through balancing hard and soft skills, fostering an engaging team environment, and embracing diversity.

2 PM

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Making Continuous Discovery a Core Part of Your Development Process

Francesca Cortesi

In this engaging talk, Francesca will reveal how to integrate continuous discovery into your product development process. Learn effective discovery tools, strategies for incorporating discovery into planning and OKRs, and tips to make it a continuous, team-wide habit.

2:30 PM

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Driving Customer-Centric Product Transformation

Sabrina Mach

How can we drive a customer-centric product transformation from day one? In this insightful talk, Sabrina Mach will explore strategies to start right and course-correct when facing fragmented user experiences. Learn practical tips and frameworks to ensure your product landscape remains cohesive and user-focused.

3:30 PM

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Talk To Be Announced

Speaker TBA

Details coming soon...

4 PM

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Talk To Be Announced

Speaker TBA

Details coming soon...

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How to Register for Workshops

Online registration for workshops opens on September 4, 2024, at 1 PM Lisbon time. Seats are first-come, first-served. In-person registration is available at the Productized 2024 event if seats remain.

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FAQs
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  • Where is the venue of Productized 2024?
    The venue of the event is going to be the PT Meeting Center (FIL), Lisbon, see how to get there.
  • Will the event have working spots for participants who need to take a call or work during the conference?
    The event venue does not have a co-working space per se, but has a lounge area, where our attendees can work and have calls, with high-speed WiFi. You may also prefer to go to the Starbucks next door.
  • Is there a chance to be a volunteer at Productized 2024?
    Yes, we are always looking for enthusiastic volunteers to help make Productized 2024 a success. If you are interested in joining us as a volunteer, please fill out this Google Form.
  • Why am I being charged VAT tax if I’m outside the EU?
    VAT is mandatory on all ticket sales, businesses in EU and non-EU countries. Unlike exchanges of services which are VAT exempt, international events such as Productized Conference are required to charge VAT under European Directives for VAT. However, there are ways to claim back this VAT if you’re a business, ask your accountant how to do so.
  • How can I become a sponsor?
    Get in touch with us here.
  • Still have questions?
    Contact us at info@productized.co
  • Can I be a speaker?
    Our panel for 2024 is already filled up! But you can apply for our 2025 edition here.
  • Will there be any certification for those participating in the Productized Conference 2024?
    Yes, there will be a certification for those participating in the Productized Conference 2024. However, only participants who have purchased 2-day or 3-day All-Access tickets will be entitled to receive the training certification. Attendees who join us for the conference day on October 4th will receive a participation certificate. This ensures that those engaging in the entire training sessions are recognized for their comprehensive involvement while all participants are acknowledged for their attendance.
  • How can I sign up for the workshops?
    Workshops are only available for All-Access ticket holders. The workshop registration link will be sent to each participant's email close to the event date.
  • Can you advise me on convincing my boss that attending Productized is worth the investment?
    Yes, you can adapt our convince your boss template
  • Will the team be able to write a letter for me to apply for a visa after I have purchased the tickets?
    Yes. We can provide the required letter to support your visa application for the upcoming conference in Lisbon. Once you have purchased the tickets, we'll begin preparing the necessary documentation. If, for some unforeseen reason, your Visa is not issued, we will refund you. Please send us an email to info@productized.co with the following details for the preparation of the invitation letter: Name and Surname, Address where the letter will be delivered (e.g. Portuguese Embassy of your Country), Passport No.
  • Is the venue ready for people with disabilities?
    Productized aims to meet the accessibility and comfort needs of our attendees. The venue area benefits from an accessible route from the venue’s entrance to the reserved zone, drinking water points, and adapted restrooms.
  • Is there a discount on tickets for enterprise groups?
    Yes, tickets for Enterprise Groups are available at a 20% discount for groups with 5 or more participants! You can self-checkout using the "Get Tickets" button and select your tickets of choice. The discount will apply automatically for groups with 5 people or bigger. If you prefer, we can register the tickets for you to pay by invoice; just send us an email to info@productized.co with your ticket request.
  • Where is my ticket invoice for the Productized Conference?
    After a purchase, we send invoices to all of our clients via email within 5 business days.
  • Is there a refund policy?
    Tickets are non-refundable but can be transferred to another person at least 48 hours before the event.
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